Professional PPC/SEM Services in San Diego

Increase Your Visibility & Conversions, Reduce Your Ad Costs

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Blue Media has a vast experience in providing SEM/PPC Services, and is located in San Diego, California. But what else makes us special and different compared to other agencies?

Enterprise Expertise

A key USP of our agency lies in our team’s extensive experience with major brands. Our professionals boast a proven track record of successfully partnering with and managing campaigns for big-name companies. This expertise with high-profile clients sets us apart in the SEM industry.

Small and Mid-Size Businesses

Our team has helped startups become market leaders by providing specific banner campaigns, target audience research, and GEO based targeting while utilizing our PPC/SEM knowledge. In fact blue media has lots of successful stories to tell.

Holistic Search Engine Marketing

For the most part our USP is that we do not offer packaged PPC services and do not use automated bidding tools, but rather, manually review all ads and ad campaigns. Every Paid Search effort is a tailored solution that aligns with your business and strategy when you work with blue media.

Client Experience

Blue Media Marketing, Inc.

Premier SEO/PPC Partner for Shark Tank's Company Picks

Blue Media is the SEO/PPC Agency for companies that have made their mark on ABC’s Shark Tank. Our mission is to boost the online success of these innovative Shark Tank selections, reflecting entrepreneurial spirit showcased on the show.

Shark Banner

* Shark Shank is an ABC TV series with which Blue Media has no direct affiliation. However, we have provided SEO services to several companies that have pitched their business ideas on Shark Shank and have subsequently secured investments from one or more judges on the show. Our involvement with these companies has been strictly as an SEO or SEM service provider.

What You’ll Get When You Sign Up:

PPC Specialists With 15+ Years of PPC Strategy, Implementation & Data Analysis Experience.

SEO-Strategy

PPC Strategy and Setup

SEO Campaign Buildout

PPC Campaign Buildout

SEO Support

Ongoing PPC Support & Optimization

SEO Tracking & Reporting

PPC Tracking & Reporting

Blue Media: Paid Search Agency

About Blue Media

Blue media specializes in PPC  for small business owners, medium sized businesses and enterprise-level companies.

SEO/SEM can be a successful marketing channel for any business, large or small if you hire the right agency. We have built successful SEO/SEM campaigns for hundreds of companies.

The Founders

Dr. William Sen is the CEO and brings over 20 years of experience in providing SEO/SEM services. He’s also an Associate Professor at TH Cologne, Germany’s leading University of Applied Sciences, where he teaches SEO. In 2001, he developed the first set of SEO/SEM guidelines for Procter & Gamble and also launched Ford Motors’ first social media campaign.

Connor Bringas serves as the Shareholder and boasts 18 years of experience as an SEO/PPC expert. Over his career, he has consulted for Fortune 500 companies like Expedia, Microsoft, and Intuit. He oversees a team of SEO Managers and Specialists, builds strong client relationships, and crafts effective SEO campaigns.

Client Reviews

Why Blue Media for PPC Services?

Experience

Our team has been providing PPC services for over 15 years.

Specialization

We specialize exclusively in SEO & PPC, dedicating all our resources and expertise to this singular focus.

Tailored

Our PPC strategy is specifically tailored to meet your unique needs, rather than following a rigid, pre-packaged process

Increase Visibility

Increase Your Visibility

We'll help grow your business by executing a custom PPC strategy based on in-depth research.

Reduce costs

Reduce your costs

Get more relevant traffic for a fraction of the cost. We'll help save you money. PPC can be one of the cheapest marketing channels for driving relevant traffic.

Increase Conversions

Increase your conversions

Our philosophy is that while rankings and traffic are important for PPC, the ultimate goal of PPC is to drive conversions and sales for your business.

Results You Can Count On

growth
0 %

Traffic and client engagement can surge by up to 257% within the initial three months based on our experience.

conversion rate
0 %

Up to 350% and more conversions are likely to happen with SEO measures applied on your website.

SUCCESS RATE
0 %

97% of our clients stay with us for more than 3 years on average, most of them for more than 8 years and longer.

Hugo Boss Ford Fan Award Pricewaterhouse Coopers Inspire Energy Unique Solar
SUCCESS STORIES

Hugo Boss Fragrances

How Traffic Increased 3,000%

Given the task to increase sales during Christmas, blue media's team achieved an unbelievable growth of 3,000% plus in traffic in November and December for Hugo Boss.

SEE CASE STUDY

Ford Motor Company

First Social Media Campaign in the Automobile Industry

The Ford FanAward was the first successful Social Media Campaign in the German car industry, and it was launched by the blue media team

SEE CASE STUDY

Pricewaterhouse Coopers

Finding Future Trends for PwC

Pricewaterhouse Coopers had the most exceptional SEO request for the blue media team: Target decision makers only.

SEE CASE STUDY

Inspire Energy

Generating Leads Through SEO

Inspire was one of the Energy Companies that took advantage of the deregulated U.S. Energy market and needed help with SEO

HOW WE HELPED

Unique Solar

Website Development & Paid Search

We developed a website for Unique Solar after a Competitive Teardown, and launched a successful Paid Search Campaign

WHAT WE DID

Frequently Asked Questions about PPC

Once we have all essential onboarding details and required access, we can set up your Google Ads Campaigns and/or Facebook Ads Campaigns, along with conversion tracking, within 10 to 12 business days.

Upon completing your sign-up, you will receive a detailed email guiding you through the next steps of our onboarding process. This email includes clear, easy-to-follow instructions covering various aspects, such as granting necessary access permissions and providing specific information we need to effectively set up your campaigns.

Additionally, it outlines key stages in the setup process, expected timelines, and any additional requirements that might be needed for a smooth and efficient onboarding.

Our team is also available to assist you with any questions or clarifications you may need throughout this process, ensuring a seamless transition into our Paid Search Services.

Our service fee is exclusive of the advertising budget; it solely covers the cost of managing your campaigns. The control over your ad spend lies entirely in your hands, allowing you to set and adjust the budget according to your preferences and requirements. This approach ensures complete transparency and flexibility in how your funds are allocated towards your paid advertising efforts.

Our 90-day Proof of Concept is a critical period where we allow your campaign to mature and stabilize, often taking about three months to reach a ‘normal’ operational state. During this phase, we dedicate substantial effort to crafting a robust campaign strategy.

However, the real effectiveness and potential of the campaign are fully realized only after this initial period. This is when we gather enough data to make informed decisions and apply strategic optimizations. This approach ensures that we not only launch with a strong strategy but also refine and adjust our tactics based on actual performance data, setting the stage for long-term success and efficiency.

See also: Pausing PPC Campaigns

For our Paid Search services, we generally propose a three-month trial period. This duration is strategically chosen as it aligns with the typical time frame required for PPC Ads campaigns to begin demonstrating notable performance and improvements. The initial 90 days are crucial for gathering data, fine-tuning strategies, and making necessary adjustments to ensure the effectiveness of the campaigns. This trial period provides both a sufficient timeline to assess the campaign’s impact and the flexibility to adapt and enhance the strategies based on real-time results
To effectively launch and manage your pay-per-click campaigns, we need access to several key tools: your paid search ads account, Google Tag Manager, and Google Analytics. In case these accounts aren’t already set up, don’t worry. We offer comprehensive assistance in creating them and will guide you through the process of granting us the necessary access. This ensures we have all the tools and permissions required to build and optimize your PPC campaigns for maximum performance.

The duration before noticeable results emerge from your Pay-Per-Click Campaigns varies based on the type of campaign you are running. In some instances, you might start seeing outcomes as early as the next day or within the first week.

Nevertheless, campaigns typically take about 90 days from launch to reach their optimal performance level. This period allows for adequate data collection, analysis, and strategy refinement, ensuring that the campaigns are fine-tuned for maximum effectiveness.

For any questions or edit requests, you can initially contact us via email. If your query or request requires further discussion or detailed assistance, we are also available for online meetings. Just let us know in your email if you’d prefer to have a virtual meeting, and we’ll arrange it at a time that suits you.

See also: Ultimate Guide to PPC

Types of PPC Services We Offer

We’ll help you grow your traffic and ultimately sales/conversions

SEO Keyword Research
Search Ads

Google Search Ads are a popular type of paid search advertising, appearing on search engine results pages, such as Google.com, when someone searches keywords relevant to your products or services.

These Pay-Per-Click (PPC) ads are perfect for brief sales cycles or specific campaign promotions. Our PPC agency recommends them for drawing in quality leads from new customers. Imagine someone searching for what you offer on Google and seeing your ad at the top

Remarketing

Do you want higher conversions without high costs? Consider remarketing, an effective strategy for boosting conversions by focusing on customers likely to convert. Remarketing ads remind users who’ve visited your site to return, aiding in conversion. Often more budget-friendly than search advertising, remarketing faces less competition and targets specific customer segments. Our PPC marketing firm specializes in high-performing ad formats that significantly enhance your search marketing campaigns.

eCommerce SEO
Google Shopping Ads

Google Shopping ads are ideal for online retailers, offering a visual, easy comparison of prices, features, and reviews for products from different stores. These ads boost visibility and attract qualified traffic, leading to increased sales and revenue. If your goal is to target users with a strong intent to buy via Google Search, Google Shopping is an excellent choice for eCommerce. For instance, if you sell shirts and someone searches ‘shirts’ online, having your products displayed on Google can directly facilitate purchases

Google Display
Display Ads

Display Ads are designed to target specific audiences based on their interests, demographics, and online behavior.

Surprisingly, Display Ads reach more than 85% of users online. Google Display Ads show on Google’s partner websites which show users images and text that capture their attention.

At our PPC agency we focus on utilizing captivating imagery and text that enables the user to want to click on the ad, ultimately converting.

Social Media
Social Ads

Paid advertising on Social Media is still an effective marketing channel for many businesses. At our Paid Search Agency we focus on Facebook and Instagram ads. Our goal is to target users based on audiences, behavior, demographic, and more to drive conversions for our clients. Depending on the business, Facebook and Instagram can be a highly targeted marketing channel by utilizing the right messaging, imagery, video, and more.

Local SEO Services

Google local service ads are a great way to advertise local businesses such as HVAC companies, law firms, plumbers, pest control companies, housekeeping companies, electricians, moving companies, and more. Local Service ads are based on a pay per lead model. Google records the phone calls that come in after you become a Google Guaranteed partner.

The Benefits of Pay Per Click Marketing 

If you’re looking for a highly effective marketing channel then consider investing in PPC advertising. It can help boost your conversions while maximizing your return on investment. In fact, with our PPC management services we can connect your brand with customers.

Below are some of the key benefits of using pay per click advertising services:
Visibility
Immediate, Increased Visibility
Google and Bing ads appear immediately at the top of search engine result pages right when you push an ad live. This gives your brand greater visibility and a higher chance of being noticed by users your targeting.
Targeting
Better, More Efficient Targeting
PPC allows you to target specific audiences based on factors such as demographics, interests, and behaviors, making it easier to reach the right people at the right time. In fact, we can optimize targeting based on age, gender, location, and other demographics. 
Cost Effective PPC
Cost-Effective

At Blue Media, we control budgets and optimize campaigns in cost-effective way to maximize returns. With PPC, you only pay when someone clicks on your ad, so you can control your budget and get more value for your money.

Measurable PPC Results​
Measurable Results

Unlike other marketing channels, PPC is scalable and easily measurable. Paid Search provides detailed analytics that allow you to track your ad performance and adjust your strategy accordingly, ensuring you get the best possible ROI. Of course we take care of this so you don’t have to and analyze the on-going results to make adjustments accordingly.

Fast Results

Some marketing channels take time to see results, NOT PPC. With Pay per click marketing the results are clear and almost instantaneous. Results can be seen on the fly which helps to reach the right customers at the right time. However, it’s important to note that the first three months of a PPC campaign are typically a testing period. During this time, it’s crucial to collect valuable data and continuously improve your campaign’s performance to achieve better results.

Entry Point
Low Barrier to Entry

With a trusted PPC management company you can get started with PPC quickly. In fact, your ads can launch within a day and you’ll show up right along side your competitors in no time at all. This is a huge benefit compared to other marketing channels, even if you’re years behind you can get up and running in no time.

What Types of Businesses We Work With
Health Care Industry
SEO for the Health Care Industry
Doctors, Medical Professionals, Medical Offices, Urgent Care Centers
Law Firms
SEo for Law Firms
Specialized Law Firms such as for Personal Injury, Mediation Services, and more.
eCommerce Businesses
SEO for E-Commerce

Online shops and online services, where users make purchase on the website.

Dentists
SEO for Dentists
Doctors, Medical Professionals, Medical Offices, Urgent Care Centers
Movers
Doctors, Medical Professionals, Medical Offices, Urgent Care Centers
SaaS Companies
SEO for SaaS Companies
Doctors, Medical Professionals, Medical Offices, Urgent Care Centers
Location Based Businesses
Location Based SEO

Businesses with a store front such as gyms, stores, restaurants, event locations, and more.

Service Based Businesses
SEO for Service Based Companies

HVAC, Roofers, Pest Control, Landscapers, Painters, Therapists, House Keepers, and more.

Financial Institutions
SEO for Financial Organizations

Loan Companies and other forms of financial institutions for business and personal.

Education
SEO for the Education Industry

Universities, colleges, and schools domestic and international.

NGOs
SEO for NGOs

Non-Profit-Organizations that are not associated with any government.

Energy Business
SEO Services for Solar Panels

Solar Panel Companies, Gas and Electric Company in Deragulated Markets, and more.

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Our Headquarters

Blue Media Marketing, Inc.

Our headquarters is located in sunny San Diego, California, but we provide solutions all around the United States. We also have worked and have been working with international clients such as from China, Ireland, Australia, and Germany.
Cities Near San Diego, CACoronado, CA (2.44 mi)
Chula Vista, CA SEO (6.92 mi)Bonita, CA (8.35 mi)
La Mesa, CA SEO (8.80 mi)Imperial Beach, CA (9.56 mi)
El Cajon, CA SEO (12.77 mi)Santee, CA (13.79 mi)
Encinitas, CA SEO (23.43 mi) Escondido, CA SEO (28.19 mi) Carlsbad, CA SEO (32.45 mi)Vista, CA (33.76 mi)
Oceanside, CA SEO (35.47 mi)
Neighborhoods Near San Diego, CAGaslamp Quarter, San Diego, CA (0.34 mi)
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South Park, San Diego, CA (1.96 mi)
Barrio Logan, San Diego, CA (2.15 mi)
Hillcrest, San Diego, CA (2.20 mi)
Logan Heights, San Diego, CA (2.22 mi)
North Park, San Diego, CA (2.76 mi)
University Heights, San Diego, CA (2.96 mi)
Mission Valley, San Diego, CA (3.52 mi)
Normal Heights, San Diego, CA (3.90 mi)
Lincoln Park, San Diego, CA (4.35 mi)
Top Places Near San Diego, CASan Diego Zoo (1.51 mi)
Balboa Park, San Diego (1.59 mi)
Coronado Beach, San Diego (2.65 mi)
Old Town, San Diego (3.42 mi)
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Point Loma Beach, San Diego (5.78 mi)
Dog Beach, San Diego (5.89 mi)
South Mission Beach, San Diego (6.09 mi)
San Diego Bay National Wildlife Refuge (6.10 mi)
Mission Beach, San Diego (6.44 mi)
Bayside Park, Chula Vista (6.94 mi)
Pacific Beach, San Diego (7.36 mi)

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Disclaimer: The “Results You Can Count On” section includes illustrative examples of potential outcomes. For an in-depth presentation featuring analytics and proven concepts from our actual clients, please contact us directly.

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